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Insights and updates from the Companion Team
A peek into our insights, processes and Companion platform updates
All
Guides
Influencer Insights
Influencer Marketing
Performance
Product Updates
Guides
(9)
20 Jun 2024
How to Measure Influencer Campaign Performance
Learn how to measure the success of your influencer campaigns beyond surface-level metrics. Craft pr...
Guides
Influencer Marketing
09 Apr 2024
Influencer Audience Authenticity: Why It Matters More Than Follower Count
Follower count isn't a key when it comes to influencer campaigns. A high number can be a misleading ...
Influencer Marketing
Influencers
05 Oct 2023
How to Utilise AI in Influencer Marketing
AI offer fresh opportunities for brands to collaborate with creators in both creative and operationa...
Guides
Technology
AI
30 Aug 2023
How to Check Influencers for Fake Followers on Instagram
Fake followers are a prevalent issue within the influencer marketing industry. Since the primary aim...
Guides
Platforms
Influencer Marketing
31 Jul 2023
How to Track the Success of Influencer Marketing Campaigns
Without a doubt, influencer marketing has proven to be a highly efficient channel compared to other ...
Guides
Influencer Marketing
06 Jun 2023
Influencer Outreach: Step-by-Step Guide + Templates
Every influencer marketing campaign starts with a successful pitch. How you reach influencers with y...
Guides
Influencer Marketing
20 Apr 2023
5 Tips for Brands to Boost Engagement Rate on Instagram
Instagram is a powerful tool for brands to build their community, improve customer sentiment, and ge...
Guides
Platforms
Influencer Marketing
31 Oct 2022
How To Find Instagram Influencers for Your Brand
Influencer marketing is now one of the most trendy and performing tools for promoting your brand and...
Guides
Influencer Marketing
Platforms
22 Jan 2022
How to Effortlessly Track Influencer Content
Companion makes it incredibly easy to capture influencer content across multiple platforms for diffe...
Guides
Influencer Marketing
Technology
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