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Recent blog posts

Best Practices for Influencer Campaign on TikTok
11 Nov 2024

Best Practices for Influencer Campaign on TikTok: Strategies and Insights for 2025

Discover best practices for TikTok influencer campaigns in 2025, including trends, content formats, ...
    Platforms Influencer Marketing Trends
Companion Now Supports Twitch
26 Sep 2024

Companion Now Supports Twitch Campaigns

Let’s dive into the specifics of what we’re bringing to the Twitch table and why it matters to you....
    Technology New Feature Platforms
The Guide to Aligning Influencer Campaigns with Your Business Goals
11 Sep 2024

The Guide to Aligning Influencer Campaigns with Your Business Goals

Every aspect of the campaign—from the influencers you choose to the content they produce—should work...
    Guides Influencer Marketing

All articles

Woman holding bag stood on rocks by the sea, with small boats on a dock
16 Sep 2021

How Much is an Influencer Post Worth?

Influencer marketing has enjoyed an estimated 50% year on year spend increase since 2016 – there’s n...
    Guides Influencer Marketing
Tennis Court
30 Jun 2021

Wimbledon: Social Posts Earn Stars More Than Prize Money

Companion’s Benchmark Value (BMV) was used in a recent Times article to appraise the earning power o...
    Data Stories News

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